Instagram, Facebook and Threads, in one report.
Connect your accounts once and Viably finds every post they publish, from the app, a scheduler or a colleague’s phone. Each one is measured every hour while the numbers climb, and Monday’s summary lands in Slack, so nobody opens three apps to learn how the week went.
Free plan forever with no credit card, and unlimited seats on every plan.
2 accounts on the Free plan and 6 on Viably+. Viably only reads, and never posts for you.
One social report for Instagram, Facebook and Threads: posts, engagement, reach or views, and follower growth over the last thirty days, with each account’s best posts. Metrics a platform does not report show a dash.
Instagram reports every column here, and it is the only platform that counts reach and saves.
Every post, found on its own.
Viably walks back through each connected account and records everything it has published: the caption, the format, the link and the date. Keep your scheduler, keep posting from your phone, and the report still has every post.
New posts join on the next sweep. On a fresh connection the back catalogue fills in over the first day or so, as the sweep works its way to the account’s first post.
Numbers read while they are still climbing, then set against the month.
A post earns most of its engagement in its first day or two, so Viably reads it while it climbs and stops once it settles. On most accounts a fifth of the posts earn most of the engagement, so the report puts the month's best posts beside the median post and the top fifth's share, and you plan around what landed. It waits for 20 measured posts before saying so, because the top fifth of eight posts is two lucky ones.
One reel’s engagement climbing to 712 over its first thirty days, read every hour and then every day. Then all 24 posts from the month, in the order posted and best first: the top 5 earned 72% of the engagement, and the median post earned 34.
Viably reads a new post every hour for its first 48 hours, then once a day until it is thirty days old, then stops. Whatever the last reading says stays on the post.
5 posts out of 24 earned 72% of the month. Most of what the account publishes is not what carries it, and that is worth knowing before planning next month.
Each platform counts different things. The report says which.
Only Instagram reports reach and saves. Facebook stopped serving views and reach for Pages, and Threads reports views without reach. Where a platform says nothing, Viably shows a dash, because a zero would tell you a post reached nobody.
Engagement is likes, comments, shares and saves added up the same way on every platform, so two accounts can sit side by side.
Monday’s social report, already in Slack.
The weekly pulse carries a Social line for each connected account, with a button that opens the day-by-day breakdown in the thread. Anyone can ask @Via which post did best or which account gained followers, and the answer comes from your own synced numbers.
- A broken connection becomes an inbox card
When a token expires or access is removed, the people who own that account get a card in the Team Inbox that says how to fix it.
- A quiet account shows up on Home
Viably compares each account with its own posting rhythm and flags it on Home when it falls behind. A Page that posts twice a year is held to that pace.
Posted with the weekly pulse, one line per account.
- 7 posts, engagement up 18%
- Threads
- 9 posts, 22.6K impressions
- 2 posts, 38 new followers
@Via which Instagram post did best this month?
- Post
- Three minutes on why the webhook log matters
- Reach
- 7,206 people
- Engagement
- 712, against 34 on the median post
Setup and details for each network
Each platform connects with its own sign-in and reports its own set of numbers. Its page covers what Viably collects and how to connect it.
Instagram posts and analytics plugged into your MCP and automation workflows
Facebook page performance and analytics, with actionable growth insights
Threads
Thread posts and analytics curated thoughtfully to show what moves the needle
The setup guide
Connecting accounts, what each metric means, and how the report reads
2 accounts free. 6 on Viably+.
Social reporting comes with every plan, including the weekly pulse, @Via and the Home widget. A Facebook Page and the Instagram account linked to it are the usual pair, which is why the Free plan covers two. Viably+ tracks 6, with unlimited seats for the whole team.
Questions about social media analytics
Does Viably post to my social accounts?
Will it see posts I didn't make through Viably?
Which social platforms does Viably support?
Why is there a dash instead of a number?
How often are the numbers updated?
Can I get social media reports in Slack?
Can I compare Instagram against Threads?
How much does it cost?
Find out which posts carried your month.
Start free and connect two accounts. The report fills in while Viably walks back through everything you have published.
- Free to start
- No credit card required
- Powers on when you need them