Your Google Search Console data, turned into work somebody owns.
Reporting is the easy half of search, and every team already has more of it than they read. Viably works the same data every day, finds the pages and phrases that are quietly costing you clicks, and puts each one in front of your team as something to do, with the fix named and the traffic it is worth written beside it.
Free plan forever with no credit card, and unlimited seats on every plan.
One property free, three on Viably+, and a Restricted grant in Google is the whole setup.
Every site is sitting on traffic it earned and never collected.
A query taking twenty thousand impressions at position six and converting a handful of them will never appear on a top-queries list, because that list is sorted by the exact number that is too low. Viably folds the near-duplicate phrases into one row, compares each one against what its rank usually earns, and orders what is left by the clicks the shortfall is worth. Opening a row divides it by intent, which turns a keyword list into a content brief.
Every panel here answers a question your team gave up asking.
Search Console hands you a search box and a list of everything, which is why most teams open it once something has already gone wrong. Viably sweeps the same data before your team is awake and does the work nobody has the afternoon for, folding the near-duplicate phrases together, measuring each one against the click-through its rank ought to earn, inspecting the pages that carry real impressions, and remembering what Google said about them last week so this week’s answer means something.
What comes out is a short page of panels, and every one of them settles a question that got quietly dropped somewhere around the second quarter: which phrases people see and scroll past, what is sitting on page two close enough to be worth an afternoon, which pages Google has stopped serving and how many clicks left with them, and which of your landing pages have produced paying customers rather than merely traffic.
Everything is graded by what it is worth as a share of your own traffic, so these three words mean the same thing on a four-hundred-page site as they do on a forty-thousand-page one.
A finding that stays a finding was never worth generating.
SEO work dies in the gap between noticing something and somebody owning it. Viably closes that gap inside the inbox your team already triages: the finding arrives with the endings its own kind is asking for, one click files it where the work actually lives, and the card leaves the list because the thing it was asking for has happened.
Viably- It becomes an issue on the board
The evidence, the diagnosis and the pages travel with it, and where a repository is connected the issue is mirrored into GitHub so whoever picks it up never has to come back here to find out what was meant.
- Or a task with a date and an owner
Content work wants a person and a deadline rather than a bug report. The task lands on the board with both, posts a card into the channel you choose, and chases its own owner when the day arrives.
- Snoozing waits on the number, not the calendar
A date snooze brings back something identical to what you put away, and the second look is exactly as uninformative as the first. Viably wakes an item when the clicks behind it grow by half, so it returns only once the situation has changed enough to deserve a new decision.
- Dismissing it once dismisses it for good
A noindex, a redirect and a canonical are all deliberate acts that Google reports as a page leaving the index. Say so once, with a reason that stays on the record, and the sweep stops raising it however many pages join the group later.
Every issue, every task on the kanban, and everything that moves the needle for our team goes through Via. It organizes work in a way that is truly only possible because of all the automation hooks that it packs with it. We cannot imagine having to work without it after the third month.
The people who need to know are not the people who log in.
Search problems have a habit of going unnoticed for a fortnight, and a dashboard only helps the person who opens it. Viably watches for three things worth interrupting somebody about and stays quiet the rest of the time, which is the only reason the interruptions still work six months in.
- Traffic moved, measured against the right baseline
Search traffic falls every weekend on almost every site, so a threshold against a flat average fires each Saturday and is muted by the end of the month. Viably compares a day against the same weekday over the previous four weeks and ignores days Google has not finished restating.
- Something you watch has slipped
Star a query or a page and you hear about it when it falls off the first page of results. Nothing else in the long tail can set this off, which is what keeps the notification meaningful a year later.
- The week, read back to you
Search performance joins the weekly pulse in whichever channel already receives it, with buttons that break the week down day by day without anybody leaving the thread. Repeats about the same property reply under the original message rather than starting a fresh one.
Measured against the same weekday over the last four weeks, on settled data only.
- Clicks
- 612
- Typical Tuesday
- 928
- Days excluded
- 2, still restating
It fell off the first page of results overnight, so it is worth a look before the week is out.
- Page
- /guides/webhook-relay
- Position
- 8.2 to 14.6
Posted with the weekly pulse, in the channel that already receives it.
- Clicks
- 6,240 (up 12%)
- Average position
- 9.1, from 10.4
- Worth doing
- 3 findings, 1 to act on
The search that started the relationship, beside the money it ended in.
Search brings somebody to a landing page, and Viably already holds what happened next, because the form they filled in, the enquiry they sent and the payment they made were all captured against one contact record. Putting Search Console in the same system is what makes a search term stop being a vanity metric.
Viably
- The landing page already knows who it converted
Viably captures forms, enquiry email, in-app events and payments against one contact record, and every contact keeps the source that first named them. The page that earned the click and the customer who followed it are the same row.
- Revenue by page, beside the clicks that produced it
The Search Console dashboard carries a revenue panel drawn from the payments themselves, so the question of which content pays for itself is arithmetic over the event log rather than a guess assembled from two tools that have never met.
- Ask about it where your team already is
Once a property is connected, @Via answers questions about search performance in whatever channel somebody happens to be standing in, grounded in the numbers already collected and with the period stated.
Priced per workspace, so the whole team can read the numbers.
Every other tool in this category charges by the seat, which is how SEO ends up being one person’s job and everybody else’s blind spot. Viably is billed per workspace with unlimited seats, the free plan carries a full property, and Viably+ raises that to three alongside everything else the workspace runs.
Questions about Search Console in Viably
Stop reading the report. Start working the list.
Add Viably’s address to your property in Google, and sixteen months of history plus the first findings are waiting by the time you get back.
- Free to start
- The free plan needs no card
- Powers on when you need them